In the endless scroll of social media, few things grab attention like quick “personality tests.”

One viral meme shows an image of concentric circles with a bold claim: “The Number of Circles You See Determines If You’re a Narcissist.” Maybe you paused to count or sent it to friends. Either way, it struck a nerve.

This meme plays on a deep human desire—to understand ourselves and others. But why do we give weight to a simple image that supposedly reveals something as complex as narcissism?